Corporate Affairs

Corporate Affairs has extensive experience in promotion and public positioning of major Russian-based and international companies. 

The main expertise within the practice relates to:

• Public image positioning and strengthening the client company's reputation:
- Devising a communications campaign;
- Subscriber service;
- Anti-crisis campaigns;
- Assembling corporate brands for the В2В segment. 

• Internal communications: 
- Audits of the existing internal communications system (including conducting regular sociological surveys and building a system for monitoring the company's personnel opinion);
- Developing an internal communications strategy, elements of corporate culture;
- Developing and implementing a system of direct and reverse internal communication channels (ranging from "trust lines" to corporate media and the intranet); 
- Communication coverage of changes within the company.
 
• Relations with the media:
- Organizing the company's press service;
- Organizing special events for the media;
- Media training for the company's speakers.